This Privacy Policy outlines how we collect, use, store, and disclose your information when you use our website. We are committed to protecting your privacy and handling your data responsibly and transparently.
1. Information We Collect
We may collect the following types of information:
Personal Information: When you interact with our website, we may collect personal information such as your name, email address, and contact details provided voluntarily.
Usage Data: We collect information about your interaction with our website, such as pages visited, time spent on pages, and browsing behaviour.
Cookies: We use cookies to enhance your experience on our website. These cookies may collect personal information or track your activity for analytics and improvement purposes.
2. Use of Information
We use the collected information for:
Providing and maintaining our website’s services.
Understanding how our website is used and improving user experience.
Communicating with you, responding to inquiries, and providing customer support.
Sending promotional and marketing materials if you’ve opted in to receive them.
3. Third-Party Services
Google Analytics: We utilise Google Analytics to analyse website traffic and user behavior. Google Analytics may collect and process data according to its own Privacy Policy. You can use the Google – My Activity page to manage any data Google collects on you.
HotJar: We may use HotJar to understand user behaviour and optimize our website’s usability. HotJar may collect and process data as described in its Privacy Policy.
4. Cookie Policy
Our website uses cookies for various purposes, including:
Essential Cookies: These cookies are necessary for the website’s functionality.
Analytical Cookies: We use these cookies to analyse website traffic and user behaviour through Google Analytics and HotJar.
Preference Cookies: These cookies remember your preferences and settings.
Marketing Cookies: We may use marketing cookies to provide personalized advertisements.
You can manage cookie preferences through your browser settings. By using our website, you consent to the use of cookies as described in this policy.
5. Data Security
We employ industry-standard security measures to protect your data against unauthorized access, alteration, disclosure, or destruction.
6. Data Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as outlined in this Privacy Policy or when required by law.
7. Your Rights
You have the right to access, update, or delete your personal information. You may also opt-out of marketing communications at any time.
8. Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. We encourage you to review this page periodically for any updates.
9. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at info@bitwise-it.co.uk/01268 218301.
